We look over our shoulders, we see the past. We use it to make a better present and a beautiful tomorrow, as tomorrow isn’t just another day, it’s another chance for us to better ourselves and to excel.
Hero Cycles is a product of this philosophy. The philosophy that instills commitment, team work and foresight. Hero’s colossal journey started before independence. The four Munjal brothers, hailing from a small town called Kamalia, now in Pakistan, are the men who are behind the mission.
Globally,
a select few, exceptionally powerful brands, are recognized
as Super Brands. Some of the Indian brands have made
it into this unique hall of fame, and amongst that coveted
group features Hero Cycles.
Today
Hero Cycles is one of the handful companies in India
which can boast of the global scale of operations, not
just in size or superior technology, but also its innovative
marketing strategies.
Taking
upon ‘Novelty’ itself as a competitor, the
Hero Cycles, has been always striving for perfection
and innovation in every aspect of their dealings.
The
brand has used celebraties - including film stars Sanjay
Dutt, Rani Mukherjee, Hrithik Roshan and Ameesha Patel.
The latest is India’s new bowling sensation, Irfan
Pathan who has also been a real life Hero cycle user
At
Hero, it’s always believed that there is much
more to life than just business. As a company with a
heart, it has certain commitments towards its employees,
the society and the nation.
Hero
Cycles has fulfilled its social obligation. It runs
Schools, Colleges, Hospitals, Heart Research Foundations,
Mobile Medical Vans, maintains Parks, etc.